Hello, I'm ayo

I design and build websites and web applications for product teams, agencies and founders

For 8 years, I’ve been designing and building websites with teams across the UK and Europe, all from Lagos, creating things people can believe in and use.

Some of the teams I've worked with
Selected work

Selected Work, Built With Purpose

Assertive Yield

Designing the System Behind the Product and the Website That Presents It

Created the design system that keeps Assertive Yield's product suite consistent and redesigned the official website, applying one visual language from dense product interfaces to public presence.

Assertive Yield

Designing a Simpler Way Into a Complex Platform

Designed the Yield Manager beginner experience, simplifying how new users meet a powerful revenue tool so they can understand the platform, navigate confidently, and act sooner.

Assertive Yield

Redesigning Alerts to Cut Noise and Surface What Matters

Redesigned Assertive Yield's alerts and monitoring experience in its fourth version, helping publishers cut through noise, catch revenue anomalies earlier, and act before issues become costly.

GCMH.org with Create & Copy

A Digital Home for Research, Action, and Community

Designed and built the GCMH website and community platform, connecting research, resources, events, and campaigns into one clear experience that helps people discover the work and join in.

Tedbree

Designing Tedbree's Website for a Smooth Developer Handover

Designed the Tedbree.com website in Figma, from wireframes through high-fidelity screens and custom graphics, then delivered structured, developer-ready files for front-end build and launch.

Selected work

Selected Work, Built With Purpose

Assertive Yield

Designing an AdTech Platform at Scale

Designed the official website and redesigned the web app, focusing on revenue management and making it easier for new users to understand and navigate the platform

Tedbree

A Website Built Around Better Connections

Designed Tedbree’s website to connect clients with expert teams and specialists with new opportunities.

Egifter

Simplifying Gifting for Every Occasion

A gift list platform for every celebration. Create a list, share it, and let people gift exactly what you want, with live tracking to prevent duplicate gifts

Create & Copy

A Website Built to Win Clients

An agency website that clearly presents its services, showcases work by the problems solved, and gives potential clients a clear picture of what it’s like to work with the team.

Global Child & Maternal Health

Design web products that drive awareness and impact.

A UK health equity nonprofit with research, campaigns, workshops for three different audiences, events, a blog, and a community platform, all brought together in one place

Maintained Beauty

Designing a Beauty Brand Online

A UK hair brand selling bundles, wigs and extensions internationally and taking appointments for fittings on the same site

GLOMAMA Awards

Digital home of the GLOMAMA

An established awards programme celebrating mothers. The website supports the full awards journey, from nominations and voting to the ceremony and winners, while preserving eight years of history and serving mums, voters and sponsors.

Young Legend

Designing for a Global Music Launch

The launch home for Joeboy's Viva Lavida — tracklist, videos, world tour, and a store teaser, all funnelling toward one signup form. Built for a fixed release date and a global audience arriving at once.

Driver Certified

Designing a Better Ride Experience

A mobile platform designed for Riders, Drivers and Admins. I designed the UX for everyone in the system: riders booking against a prepaid time wallet, drivers accepting jobs and tracking what they've earned, and admin watching over both.

What I Do

Design solutions that make impact.

Websites, Designed & Built

I design and build websites from the ground up, so the thinking behind the design doesn’t get lost in development. From marketing sites and non-profits to e-commerce, I build around what the audience needs to understand, do or buy.

Wireframes and prototypes

Map flows and create clickable wireframes to identify and solve problems early.

Design systems

Components, states, and documentation that ensure consistent, developer-ready implementation.

Web and Mobile applications

From complex dashboards to mobile experiences, I design products that help people understand information, make decisions, and get things done without unnecessary friction.

About Me

Designing products with purpose and clarity.

I'm Ayodeji , a web and interface designer working from Lagos.

I studied Accounting. Somewhere in the middle of that, a university project needed a website and nobody around me could build one, so I taught myself off YouTube and made it. That became Bizzybody.ng, an event platform we actually used to run events on campus and the point where design stopped being a side thing.

Eight years later I’m still at it, mostly with teams in the UK and Europe. If it hadn’t worked out I’d probably be balancing spreadsheets or auditing someone’s financial report. Outside work I’m dad to Jazmin and Nadia, I travel when I can, and I’m a genuinely poor athlete who plays a lot of video games. At the moment I’m working out how much of my process AI can take over; mainly to find out what it can’t.

What i work in

Figma and FigJam for design. WordPress and Elementor for building. Photoshop and Illustrator when the job calls for it. Plus a lot of Loom, because most of my colleagues are asleep when I'm working.

Figma
Elementor
WordPress
Claude Design
Loveable
Miro
octopus.do
Photoshop
Illustrator

Let's work together! Send me a message

Years of Experience
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Countries I've worked with
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Client Satisfaction Rate
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Crafting impactful Experiences

Award-winning product design work.

Nova Design League

Best UX for Mobile Health App

2025
Pixel Wave Design

Top Interface Innovation in Fintech

2024
NextGen Design Battle

Best Prototype Presentation for App Design

2023
Brightform Competition

Most Impactful Design for Nonprofits

2022
Client Feedback

What people say about my work.

Ayo was a real asset to our team. He grew fast, took ownership of work, and was one of the people I could hand something to and stop thinking about. Just as importantly, he was a genuinely great person to work with.

Tommie Edwards

Founder and CEO, Tedbree Limited

Ayo took the redesign end to end as our only product designer. He asks the questions that expose gaps and thinks through how a design will actually work once it reaches development. That made working with him much easier for the whole product team.

Richard Lam

Product manager at Assertive Yield

I’ve built from a lot of designers’ files. Ayo’s are the ones I don’t have to ask questions about states, edge cases and spacing are all specified before it reaches me. When something isn’t buildable the way he’s drawn it, he’ll rework it rather than argue.

Danil Stolbov

Front-end developer at Assertive Yield

We hand Ayo our own work as well as our clients’ and what I trust him with is the structure; working out what goes where so a visitor finds the thing they came for. He’s dependable across timezones, which matters more than people think.

Dorothy Ashimolowo

Founder and CEO, Create & Copy

Ayo doesn’t rush from brief to visuals. He works through the structure, the user journey and the details, and that thinking is visible in the final product. His knowledge on designs are spectacular and his ability to diversify on different work areas is top notch.

Agnes Agyepong

Founder, Global Child and Maternal Health

Common Questions

Curious about my work process?

I focus on digital product design—mainly UI/UX for web and mobile apps, dashboards, and design systems.

Both! I enjoy helping early-stage startups bring ideas to life, and I also collaborate with larger teams on scaling or redesigning existing products.

I mainly use Figma for UI/UX design, and supplement with tools like FigJam, Adobe CC, and Notion for planning and collaboration.

Yes! I specialize in frontend development and can build responsive websites using Webflow, Framer, and WordPress

I usually begin with a discovery call to understand goals, users, and requirements. Then we move into wireframing based on feedback.

I work remotely with clients worldwide but am open to hybrid or on-site setups if needed.

Yes, I currently take on freelance projects depending on the timeline and scope. Feel free to reach out to check availability.

Yes, I can assist with basic brand identity like logo design, typography, and color systems—especially when tied to a digital product.

Absolutely. I’ve worked with developers in both agile and startup environments.

You can reach out via the contact form or email me directly. I’ll get back to you to schedule a quick intro call.

Let's Talk

Looking for design help? I'm here for you.

Whether you’re starting a new project or just want to say hi, I’d love to hear from you. Fill out the form and I’ll get back to you shortly.

Connect with me